Justin Kropp

The generally dispensable status of art and design, assigned by our consumer-minded culture, has allowed even the most naive bastard to recognize and revel in the quality of their personal creative vision. Uneducated designers and photographers permeate society and, like their Sunday Painter counterparts, cannot muster a fraction of the effort necessary to create anything of merit. The inordinate number of design agencies opened in recent years is a testament to our desire to communicate visually as well as our ignorance in believing everyone can do so. In the race for status and recognition, money and reputation, process has taken a backseat to pretense.

A fledgling minority still recognizes the importance of the process inherent to design‚ it is process, not product, that creates. Unfortunately, however, patience has been forfeited for immediate gratification and craft and thought have been superseded by contemporary trends.

In short: asinine expropriation is in vogue.

I seek to subvert tradition‚ to unapologetically dismantle the regurgitation that so viciously pervades our industry. I abhor style, high-design‚ and the other atrocities being sold today within the confines of the style-houses that plague our industry.